A significant start for Korean skin health
|Dermatology PR||Promote dermatology clinics in Seoul|
|Media||Daily press releases, feature articles, interviews|
|Media Experts||Newspaper, magazine advertisements|
|OOH||Pedestrian bridge signboard, banner|
|DM||Distribute invitations to related dermatology clinics, buyers and public|
|Homepage||Skin Health Expo Homepage|
|SNS||Facebook, Instagram and Contents Ads|
|Community||Portal site blog and café promotion|
|eDM||Send out eDM & newsletters to target consumers|
|Social Commerce||Cangoto, Interpark ticket|
• Operate supporters and product experience program.
• Leverage visitors in 2017, prre-registrants and Facebook fans.
• Collaborate with organizations (media, associations, communities) and distribute promotional materials (posters, invitations, brochures).
• Create and promote content using beauty creators.
• Produce a directory book that introduces exhibitors and mail to dermatology clinics.